Campaign Management Workshop
A national workshop conducted by campaign experts from the American Farm Bureau Federation with a 76% success rate; thousands of candidates nationwide have participated
Are you...
- Considering running for a local or state government office?
- Looking for assistance to help improve your campaign?
Join us for a workshop filled with great tools to help you "stand out" this upcoming election season.
When: January 23-24, 2012
Where: Farm Bureau Center, Lansing, MI
Reservation Deadline: January 6, 2012
Workshop Highlights
- Formula for Winning
- Organizing and Conducting the Campaign
- Campaign Laws and Reports
- Selecting the Right Issues
- Financing the Campaign
- Working with the News Media
- Target your Precincts
- Role of the Campaign Manager and Spouse
- How to Recruit Volunteers
- Get-Out-the-Vote
Testimonials From Previous Participants
"The Farm Bureau campaign workshop was well worth the time and money I invested! I left with more confidence in my ability to run a successful campaign ranging from developing my message to asking for contributions. I would recommend potential candidates for any elected position make every effort to attend this workshop."
Representative Deb Shaughnessy
71st House District
"Having been involved in politics for more than 25 years, I can tell you that Farm Bureau's Campaign School is one of the best, most thorough schools I have had the pleasure to attend. The strategies taught, if implemented, will give your campaign an edge that will lead to success on election day."
Jennifer Smeltzer
Campaign Manager
"I’ve attended a lot of these educational campaign workshops. Farm Bureau, without an exception, was the #1 program that have I attended. I attribute the Farm Bureau’s workshop to my successful campaign."
Gary McDowell
Former State Representative
"Farm Bureau Candidate School is a must attend for both candidates and politically minded active citizens. I would not have had the campaign that I did without the knowledge I learned. One of the biggest helps was defining a campaign statement/slogan to use on my handouts as well as the statistics on how (and when) voters begin to make up their minds. I continue to use the facts and figures in my current board positions. It has also helped me decipher decisions and interact more effectively with elected officials. I strongly recommend attending this top notch campaign school and taking the information presented very seriously."
Triston Cole
2010 farmer candidate for the Michigan House of Representatives
"The workshop was invaluable-it helped me at every level and with all the small things that become very visible during the campaign. The opportunity to watch yourself on camera, how you speak, how you come across and the phrases you use was very helpful."
Judy Emmons
State Senator
Senate District 33
"From my standpoint it was very nice to listen to ideas for a more in depth campaign if I decide to run for a higher office later. The people that put the workshop on were very knowledgeable and tailored the information to the office that I was running for. It was a nice workshop and it's wonderful that Farm Bureau puts this on."
Michael Hard
Branch County Drain Commissioner
"I've attended a lot of these educational campaign workshops. Farm Bureau without an exception was the #1 program that have I attended. I attribute the Farm Bureau's workshop to my successful campaign."
Gary McDowell
State Representative
House District 107
"Attending the workshop with my campaign manager helped our team to better organize our campaign plan and allow us to focus on the issues at hand. We received great ideas especially pertaining to how to formulate what our goal was and then a road map to getting there and achieving that end goal.
I would definitely recommend the Farm Bureau Campaign Management Workshop to anyone that is considering running for a public office. Whether you are a veteran to the campaign field or this is your first time running, there is something for everyone to learn here."
Goeff Hansen
State Senator
Senate District 34
For more information contact Mindy Pung at 1-800-292-2680 ext. 2041.









