The farmer-leaders of the Michigan Soybean Promotion Committee (MSPC) have named Janna Fritz the executive director of the organization.
In her new role, Fritz will lead MSPC in its efforts to ensure a healthy and robust soybean industry in Michigan through the strategic direction of market development, research priorities, talent development and elevated management of industry programs. Fritz will also work with the Michigan Soybean Association to build grower programs, membership and legislative advocacy.
Fritz will begin her new responsibilities on July 15 after leaving Farm Bureau Insurance, where she served as manager of crop insurance since April of 2018. Fritz’s more than 15 years of leadership experience within Michigan and national agricultural industries were critical factors in MSPC’s decision to select her as the organization’s next executive director.
As crop insurance manager and previously as a regional representative for Michigan Farm Bureau, Fritz led significant operational and structural improvements leading to successful growth. She also developed and maintained working relationships with legislative and regulatory officials.
Fritz also worked as a district sales manager in the Thumb for Monsanto (now Bayer). During this time, she focused on developing and enhancing Monsanto’s brand recognition as well as building long-term trusting relationships with customers and stakeholders. Janna’s relationships in the industry will be valuable as she tackles her new role.
Fritz has a bachelor’s degree in Agriculture and Natural Resources Communications from Michigan State University, where she graduated with honors. She’s also been involved with many agricultural organizations such as the U.S. Grains Council, Michigan Corn Growers Association and Michigan Agri-Business Association.
MSPC President Laurie Isley said, “The board was impressed with Ms. Fritz’s experience in the agricultural industry, her people management skills and her passion for promoting agriculture and supporting Michigan soybean farmers.”
Fritz is ready to get started in her new position, stating, “I am overjoyed and humbled to have been selected to serve the soybean growers of Michigan. MSPC has already built a strong reputation for research and promotion of Michigan soybeans. I am happy to continue in those traditions and to build on them in the future.”
Fritz resides in Bad Axe with her husband, Joel, and their two sons, Wesley (13) and Zachary (10). They operate a 1,500-acre farm raising soybeans, corn, wheat and dry edible beans.