Beside some of the fastest moving water in the world, Farm Bureau members who attended the 2020 Voice of Agriculture Conference were flooded with new ideas and resources to boost their outreach efforts back home. Overlooking the churning St. Clair River, this year’s event brought more than 280 attendees to the Blue Water Convention Center in Port Huron Feb. 5-6.
Tours explored unchartered Farm Bureau conference territory in St. Clair and Sanilac counties.
One route tasted spring inside Theisen’s Greenhouse, learning how the family farm raises annuals for wholesale to metro Detroit area retailers.
That group continued to Lauwer’s Sheep Farm to see newborn lambs and learn how the cultural landscape of southeast Michigan spurred the modern shepherds’ choice to breed and raise lamb year-round.
The tour finished at Blake’s Orchard, an agritourism powerhouse centered around family-friendly experiences and a booming hard cider empire.
The second tour route visited the U.S. Customs and Border Protection’s Port of Port Huron agricultural inspection facility.
Participants saw first-hand the need for action on Farm Bureau’s policy supporting increased staffing of inspection facilities nationwide. They met with inspection staff to explore how the unit ensures biosecurity through thorough inspection of agricultural products entering the U.S. from Canada and beyond.
The group also visited the USDA’s Veterinary Inspection station to see livestock import protocols in action.
The last stop was at Michigan’s oldest lighthouse, Fort Gratiot, where some participants met the challenge of climbing clear to the top of the light tower.
Day two started with keynote speaker and social media guru Michelle ”Farm Babe” Miller, who shared her online savvy and techniques for sharing personal farm stories on the web. (See related article here.)
From communications to mental health and agritourism, breakout sessions throughout the day provided participants with tools for improving their farm businesses or county Farm Bureau volunteer efforts.
Partnering organizations contributing to the diversity of agenda topics included MSU Extension 4-H, Michigan Sugar Company, Michigan Soybean Promotion Committee, Michigan Pork Producers Association and the Michigan Ag Council.
Visiting from across the river, Farm and Food Care Ontario, an agriculture promotional non-profit, shared examples of outreach activities engaging farmers in Canada’s most populous province.
Charlotte Halverson of the Agri-Safe Network provided a train-the-trainer session equipping participants with three youth-in-agriculture safety modules which these participants could now conduct in their own counties. Charlotte also lead a second session focused on mental health care resources in rural communities.
Volunteers from Washtenaw County showcased their award-winning “Treat of Agriculture” program in a session, encouraging other counties to try similar activities back home. Their indoor, trick-or-treat-style event provides a safe, climate-controlled environment all while educating young participants about Michigan-raised agriculture products.
District meetings rounded out attendees’ networking opportunities. Members gathered to share ideas, discuss common ground and plan events within their own regions.
Next year will see the return of MFB’s Growing Together Conference, combining Voice of Agriculture and Young Farmer Leaders conferences, Feb. 19-21, 2021 at the Amway Grand Plaza Hotel in Grand Rapids.