After taking few years off, Allegan County’s Brad Lubbers has returned to Farm Bureau fold with renewed purpose. Before taking some time away from the organization, he chaired Allegan County Farm Bureau’s Young Farmer committee for seven years. After a couple years on the state-level Policy Development committee, Lubbers has now taken on a new challenge: first-time county president.
As natural attrition saw his peers term off the county board, Lubbers said he felt himself move gradually closer to the presidency.
“Now I guess it’s just my turn,” he said during a break at MFB’s recent Lansing Legislative Seminar. “I’m going up the ranks.”
Topping his priority list is improving membership retention, and on the new-member recruitment side, Lubbers sees potential gains in some untapped areas, particularly among younger farmers.
Adding depth to existing programs is another goal. The county’s Young Farmer and Promotion & Education committees are in good shape, he said, but across the board he’d like to see more effort put toward reaching out to the non-farming community.
“Anything we can do to educate and inform our local communities about agriculture” would be welcome, he said.
With his father Paul, Lubbers raises 900 acres of corn, soybeans and wheat near Hamilton, south of Holland. The farm also includes a 200-sow farrow-to-finish hog operation. He and his wife Konni have two children, Thomas and Noelle.