2020 Agritourism Directory Released

With the assistance of Farm Bureau Insurance of Michigan and the Michigan Apple Committee, the Michigan Agritourism Association (MATA) released the 13th annual edition of its Discover Michigan Farm Fun directory, an essential agritourism companion.

The directory showcases the unique agricultural destinations of the state’s seven regions, a seasonal produce guide, and colorful photos from featured farms. This year’s directory also includes quotes from notable Michiganders who share their memories about a favorite farm experience.

“The Agritourism guide promotes hundreds of farm destinations across Michigan where visitors can enjoy our state’s bountiful harvest,” said Farm Bureau Insurance CEO Don Simon. “While we understand that this year, due to the COVID-19 pandemic, things will look a little different for farmers’ markets, orchards, cider mills, and all popular agritourism spots, we’re excited to get this directory into the hands of Michiganders and to promote Michigan’s farms.”

While some farm events and activities have been cancelled or delayed due to concerns about the spread of the Coronavirus, Janice Benson, executive director for Michigan Agritourism is hopeful that some will take place with social distancing guidelines and other safety measures in place. “It’s important to continue to support your local farmers by ordering produce, beverages and plants for curbside pickup, shopping at your local farmers markets, and ordering gift cards from your favorite agritourism destinations,” she said.

Michigan agriculture notably produces over 300 commodities including asparagus, apples, blueberries, dairy products – including cheese and ice cream – tart cherries, dry beans, floriculture products, and cucumbers for pickles. The Discover Michigan Farm Fun directory helps connect those craving a firsthand experience with this exciting and historical Michigan industry. The multitude of activities, events and options are uniquely arranged into seven Michigan regions, each highlighting farm produce and events based on each region’s unique soils and micro-climate.

Copies of the new directory can be picked up at local Farm Bureau Insurance offices and at Michigan Welcome Centers as well as many tourist offices across Michigan.